84%
of U.S. adults say they use YouTube.
Source: Pew Research Center, Social Media Fact Sheet (2025)Comedy discovery reference
Comedy Video & Audience Statistics
14 current figures on the platforms, video habits, and podcast audiences shaping how people find comedy.
Platform reach
Where comedy gets discovered
Comedy clips travel through the places people already open to watch, share, and follow creators. These figures show the reach of the major video and social platforms in the United States.
50%
of U.S. adults say they use Instagram.
Source: Pew Research Center, Social Media Fact Sheet (2025)37%
of U.S. adults say they use TikTok.
Source: Pew Research Center, Social Media Fact Sheet (2025)95%
of U.S. adults ages 18 to 29 say they use YouTube.
Source: Pew Research Center, Social Media Fact Sheet (2025)80%
of U.S. adults ages 18 to 29 say they use Instagram.
Source: Pew Research Center, Social Media Fact Sheet (2025)63%
of U.S. adults ages 18 to 29 say they use TikTok.
Source: Pew Research Center, Social Media Fact Sheet (2025)48%
of U.S. adults say they use YouTube daily.
Source: Pew Research Center, Social Media Fact Sheet (2025)24%
of U.S. adults say they use TikTok daily.
Source: Pew Research Center, Social Media Fact Sheet (2025)Video + audio
Podcast audiences are video audiences too
For comedians, clips, conversations, and longer sets increasingly meet the same audience across visual and audio formats.
58%
of Americans age 12 and older, or 167 million people, consumed a podcast in the last month.
Source: Edison Research at SSRS, The Infinite Dial (2026)45%
of Americans age 12 and older, or 130 million people, consumed a podcast in the last week.
Source: Edison Research at SSRS, The Infinite Dial (2026)68%
of Americans ages 35 to 54 consumed a podcast in the last month.
Source: Edison Research at SSRS, The Infinite Dial (2026)57%
of Americans age 12 and older have both listened to and watched a podcast.
Source: Edison Research at SSRS, The Infinite Dial (2026)84%
of Americans age 12 and older use YouTube monthly; 78% use it weekly.
Source: Edison Research at SSRS, The Infinite Dial (2026)1B+
monthly active viewers watch podcast content on YouTube worldwide.
Source: YouTube Blog, podcast audience update (2025)What the numbers point to
Discovery is spread across formats.
Short clips, creator channels, podcast video, and a saved set all play different roles. A comedian or comedy publisher can use the same bit to make someone stop scrolling, follow the performer, or come back for more.
For a comedy-only feed, the useful job is simple: make it easier for people who came to laugh to find the performer and clip they want next. Explore stand-up comedy clips on Chuckle or learn about posting a clip.
Sources and methodology
About these figures
Pew Research Center, Social Media Fact Sheet surveyed U.S. adults in 2025; platform-use figures on this page are drawn from its published tables.
Edison Research at SSRS, The Infinite Dial surveyed 2,050 Americans age 12 and older in January 2026; podcast and YouTube-use figures on this page are drawn from its published findings.
YouTube Blog, podcast audience update reported its worldwide monthly active audience for podcast content in February 2025.
Each figure links to its original source. Platform usage, podcast consumption, and audience counts measure different behaviors and populations, so they should be compared as context rather than added together.
Cite this page
Chuckle, “Comedy Video & Audience Statistics,” The Comedy Addict LLC, updated July 14, 2026. https://comedyaddiction.com/comedy-video-statistics